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In this episode, we talk with lecturer and researcher Margaret Okumbe, who explores the role of empathy and cultural awareness in social media advertising. From her insights on digital privacy to her research on traditional foods in ads, Margaret offers a fresh perspective on connecting with audiences authentically. Tune in for a conversation on culture, identity, and the evolving digital landscape.
This episode was produced by Thuranira Kirimi, Michael Otieno and Simeon Nyakundi
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